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Apeiron is our new corporate brand replacing CPP Advisors LLC, which many of you already know. With a new set of exciting transaction mandates, the changing market environment and the publication of our first book, we too felt the need for change.
Our name - "Apeiron" (pronounced "ahh-per-on") is derived from the Greek word for infinity - ἄπειρον - which is comprised of a - without, and peiras - limit, boundary. As the name implies, it goes to the heart of our client mission: to create or enable unlimited opportunity for value creation, through the creative structuring of financial and strategic transactions in the life sciences.
We also apply this principle throughout the value system and corporate culture we foster internally. This approach towards ourselves is equally important towards achieving our client mission, and is expressed in the following corporate values:
- “Client First” Focus:
- To maximize their corporate value
- In all interactions – internally and externally
- Professional Excellence: the pursuit of excellence is unlimited and causes us to constantly reexamine and improve all of our strategies and business practices
- Continuous Learning Organization: we are lifelong students of our field and seek to apply this discipline for the benefit of our clients and ourselves
- Innovation Culture: we are in an innovation-driven industry. As such, we must be constantly seeking to anticipate, create and direct change technologically, geographically and culturally in order to maximize the benefit to our clients
- Teamwork: we are a team, and succeed or fail together. This means we are an integral part of our client’s team as well.
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